Bruno CEO passes torch to his son
OCONOMOWOC, Wis. - Bruno Independent Living Aids founder and chairman, Michael R. Bruno, announced last month that he was relinquishing the title of CEO and placing his son, Michael R. Bruno II, president of the firm, in that position. Bruno is a leader in the production of vehicle lifts, turning automotive seating and stair lifts for the mobility industry. The senior Bruno stated that his son, who has served as president for the past 10 years, was overseeing all facets of the business on a day-to-day basis, and he believed the title of CEO was appropriate and deserved. As chairman of the board for the family owned company, however, the senior Bruno remains actively involved in the business, particularly in the areas of marketing and new product development.