EW launches mother-baby program
By HME News Staff
Updated 12:49 PM CDT, Tue August 23, 2022
WATERLOO, Iowa – Essentially Women (EW), a division of VGM & Associates, has launched Lily, a new mother-baby program designed to help members grow their business in the fast-growing area of the women’s care industry. The program offers products, services and solutions to help members support women in all stages of motherhood. “Whether you’re starting a new business expanding your current offerings, Lily is our source for EW members to gain access to education, thought leadership, product vendors, services and programs dedicated to helping them succeed in this lucrative segment,” said Nikki Jensen, vice president of Essentially Women. “We’re so excited to embark on the motherhood journey together.” Resources that are part of the program include thought leadership, education and training, discount programs and more. EW’s leading vendor partners are also part of this program.
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