National advertising reaps higher sales

Monday, December 31, 2007

STUART, Fla. – An advertising campaign, launched in August, paid off for Liberator Medical, which saw its sales jump 22% in September. The supplier of diabetes, incontinence, ostomy and women’s health products increased its staff by 50% and plans to add 6,000 square feet to its shipping facilities to meet demand. The response was better than expected, said CEO Mark Libratore. “Our October sales look like they are increasing right in line with our September sales,” he stated.