Provider puts money on scooters
FRESNO, Calif. - Clay Medical is opening up a 6,000-square-foot shop two miles from its current shop in the hopes of selling more scooters and lift chairs to the “35 and up” market.
The company currently has a shop with a 30- by 15-foot showroom in an industrial park, but its new shop is located in a high-traffic mini-mall, next to a grocery store. Owner Bob Clay said he hopes the new shop will increase the five-year-old company’s visibility with baby boomers and the elderly.
“Where we are right now, people have to come and find us,” Clay said. “Now we’re going to be a landmark.”
Clay Medical will use its current shop as a warehouse and service center, and use its new shop for showroom and office space. At least 3,000 square feet of the new shop will be dedicated to showcasing equipment.
Clay Medical currently does most of its business with power wheelchairs, but it wants to boost its scooter and lift chair sales. It also wants to boost retail sales, and diversify its product line to include bath safety products and uniforms.
The company wants to focus on scooters because it sees them as a hot product right now. Also, the market for them in Fresno, Calif., is “wide open,” Clay said.
“We want to be the company that specializes in it,” he said.
Clay Medical added two administrative employees, as a result of its expansion. It has a total of 10 employees, including seating and positioning specialists. HME