Rentals: Size up customers

Q. How can I ensure customers get what they need?
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Friday, January 24, 2014

A. One of the biggest challenges medical equipment rental businesses face is helping customers get the best equipment for their needs. It is not unusual for a customer to have a preconceived idea on the best solution for their needs prior to contacting the rental provider. 

A good example is the manual wheelchair. Far from being a “one-size-fits all” rental item, a manual wheelchair can feature numerous options. It is important to consider the exact needs of the person who will be using it when selecting a rental wheelchair. Most consumers are unaware of this.

There are four different basic types of manual wheelchairs: standard, transport, lightweight, and bariatric. Within each of these four categories are varying dimensions and features. 

Few customers realize their size is an important factor to consider when renting a wheelchair. Renting the right wheelchair for a customer’s size will enhance both their satisfaction and their safety.

Smaller individuals and many elderly patients can benefit from a lightweight wheelchair, designed for those who may face difficulty in maneuvering a standard wheelchair by themselves.

On the other hand, larger customers will likely find they benefit from renting a bariatric wheelchair, designed to have wider seats, greater durability, and designed to support increased weights.

Some customers may be unable to propel themselves in a standard wheelchair, and for these individuals, a transport wheelchair is of greatest benefit. With their smaller back wheels, they are easier for a caregiver or the user to 

maneuver.

Jason Glass is founder/CEO of Rent It Today. Reach him at 866-441-5246 or jglass@rentittoday.com. Visit his website www.rentittoday.com/medical-equipment-rentals.