VGM doubles up on retail

Tuesday, April 29, 2014

WATERLOO, Iowa – The VGM Group has boosted its retail offerings by acquiring Minneapolis-based Simply Shops.

VGM will merge Simply Shops, a healthcare retail consultant primarily to hospitals, with VGM Retail Services. Simply Shops is known for its “Retail Science” concept—offering a blend of gift/floral, convenience, health and wellness, and logo wear to support patients, families, staff, visitors and the overall community in the hospital environment, according to a press release.

“Blending these business practices with what has been considered traditional HME retail will open up new opportunities for VGM member business,” the release states.

Together, VGM Retail and Simply Shops will offer a wider range of business consultation and implementation offerings, including merchandising plans for various health needs/space requirements, business plans and operational service options.