Want something worth $10,000 for $99?

 - 
07/05/2011

Everyone likes to get bang for their buck, right? Well, do I have a deal for you.

HME News and Emerge Sales have teamed up again to offer you a new webcast in the "Referral Source Speaks" series: "Don't Get Caught Sleeping: Find Out What Makes Sleep Lab Directors Tick."

Do you already provide sleep therapy products and services but want a leg up on your competition? This webcast is for you.

Are you thinking about adding sleep therapy products and services to your business and want to jump right out of the gate? This webcast's for you, too.

If you register for this July 28 webcast, you'll get answers to these questions and more:

Do you have a preferred PAP device manufacturer?
Yes
No

If yes, which one?
Philips Respironics
ResMed
Fisher & Paykel
DeVilbiss
Other (please specify)

What influences your selection of PAP device?
Technology (downloadable data)
Clinical studies
Relationship with manufacturer’s sales rep
Size (small)
Other (please specify)

How much time passes between the completion of a sleep study and a referral to an HME provider?
Hours
Days
Weeks

Do you follow-up with patients to see how they’re doing with sleep therapy?
Yes
No

Do you like to receive updates from HME providers on how your patients are doing with sleep therapy?
Yes
No

What areas of HME would you like more education on?
Reimbursement
New products (technology)
Medical policy changes
Other (specify)

Do you prefer to refer to HME providers who specialize in sleep?
Yes
No

How many sleep studies do you do in a week?
0-5
6-10
More than 11

What percentage of interpreted sleep studies is forwarded for PAP therapy?
0-25%
26-50%
51-75%
More than 75%

Are you aware of the new compliance regulations for PAP devices in place by Medicare and other private insurers?
Yes
No

Do compliance programs play a role in your selection of HME providers?
Yes
No

How do you generate new referrals?
Physicians
Advertising
Direct marketing
Word of mouth
Other (please specify)

Do you currently offer sleep therapy products and services in addition to sleep studies?
Yes
No

If no, are you considering offering therapy products and services in addition to sleep studies?
Yes
No

Are you currently providing home sleep testing?
Yes
No

If no, do you plan to expand into home sleep testing?
Yes
No

The last time we caught up about the webcast, Emerge Sales' Michael Sperduti told me that this kind of data would cost $10,000 if you got it from Frost & Sullivan. Even if he's exaggerating by 50% (he is an excellent sales guy, after all), that means it'd cost $5,000.

We're offering it to you for $99. Register here.

Liz Beaulieu