Tag: Clarke Health Care
Accessibility not a 'pizza franchise'
September 24, 2018John Andrews
Home accessibility—the business of modifying houses to accommodate mobility clients' physical challenges—is a category that has long offered HME providers the potential to build off sales of durable medical equipment. Surprisingly, it has been historically slow at gaining traction among those companies serving mobility patients, but in recent years has gained more interest, specialists in the field say.“This market is doing well because for starters, the growth in the number...
Take 'people first' approach to bath safety
November 22, 2013John Andrews
Perhaps no HME category has a bigger demographic advantage than bath safety. While most of the markets skew older, bath safety is seen as a desirable product group by a wider age bracket—from baby boomers to geriatrics. The fact that the products are functional, practical and have an aesthetic appeal gives them a versatility that other categories don't have, manufacturers say.Because people of all age groups update their bathrooms periodically, adding bath safety staples like stability bars,...