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Oris acts as enforcer

April 24, 2017Liz Beaulieu, Editor

Patrolling and enforcing prices online is an around-the-clock job, says Pam Springer, CEO of Oris Intelligence, a company that helps manufacturers enforce their minimum advertised pricing (MAP) programs. That's why Oris' Prowl Software-as-a-Service tool monitors online sellers every three hours, every day. “You have some sellers who try to play games after 5 p.m. or on weekends,” Springer said. “With Prowl, no one gets away with that.” Why you never want to...

Minimum Advertised Pricing (MAP), Online pricing, Online retail, Oris Intelligence