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Social Media: Harness the pixel

Q. How can a Facebook pixel help my business?
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06/26/2017

A. If you’re new to the Facebook advertising world, a Facebook pixel is probably the last thing on your mind. But, it shouldn’t be. The pixel has been a game changer when it comes to advertising on Facebook, allowing your content to get in front of the right audience.

Meet Emma, your home infusion guide

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05/16/2017

ORLANDO, Fla. – Repro Med Systems, dba RMS Medical Products, will launch a social media marketing campaign at the National Home Infusion Association Conference and Expo on May 22. RMS will introduce “Emma” as the new face of the company.

Online Retail: Use reviews to establish authority

Q. Is it necessary to have customers leave reviews on my website?
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04/24/2017

A. Absolutely. There are many reasons why you want to allow your customers to leave reviews based on their interaction with you, both in-store, as well as on your website.

Great social B2B tactics, thanks to one Native American, two shoes

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10/21/2016

My personal activity on LinkedIn is increasing, like many of my peers, because the HME space is narrowing. A quick newsfeed glance on the site regularly shows my HME connections serving up posts to position themselves in other healthcare markets.

Personality to spare

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04/20/2016

ROSEVILLE, Minn. – When it came time to boost awareness of its brand, Pediatric Home Service took advantage of its most valuable asset: its employees.

Sunrise Medical unites social media presence

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02/24/2015

FRESNO, Calif. – Sunrise Medical and its family of brands can now be found on Facebook, Twitter, Pinterest, Instagram, Google+, YouTube and LinkedIn.

Preferred Home Medical names contest winner

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02/17/2015

TYLER, Texas – Preferred Home Medical has given Daniel Hernandez, who has spina bifida, a Pride Mobility Sport Rider, a three-wheeled, motorcycle-inspired sport scooter, for liking and sharing the company’s Facebook page.

Training & education: Keep customers in the loop

Q. How can I use social media to educate my customers?
 - 
05/23/2014

A. These days, people have constant access to the Internet. Smart phones and tablets make it easy to stay connected while on the go.

AAHomecare courts consumers

‘They’re our best advocates’
 - 
03/21/2014

WASHINGTON – AAHomecare hopes its all-hands-on-deck approach to fighting competitive bidding and other “bad” Medicare policies will soon include consumers.

Elmora Pharmacy gets in the game

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01/31/2014

ELIZABETH, N.J. — He may not be playing, but in the lead up to Super Bowl 2014, Ben Hertz touted his HME offerings using the Twitter hashtag #SuperBowl.

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