Subscribe to RSS - Lisa Wells

Lisa Wells

Great social B2B tactics, thanks to one Native American, two shoes


My personal activity on LinkedIn is increasing, like many of my peers, because the HME space is narrowing. A quick newsfeed glance on the site regularly shows my HME connections serving up posts to position themselves in other healthcare markets.

Cure Medical embraces new role as innovator


NEWPORT BEACH, Calif. – Cure Medical’s recent launch of the M14XL intermittent catheter, the longest available on the market today, is only the most recent example of how the company prioritizes end users.

Provider, social community share commitment


CORAL SPRINGS, Fla. – Comfort Medical’s recent acquisition of Wheel:Life will allow the provider to further its service offerings to its customers.

Lisa Wells: 'Blogging is not a fad'


To save time and resources, many HME providers are cutting back on digital marketing.

United Spinal promotes providers


NEW YORK – United Spinal Association now offers home medical equipment providers a way to generate leads and increase traffic to their websites.

Women on the upswing

Organization wants women at HME companies to join the conversation

A growing organization dedicated to the development of women in healthcare businesses has opened its doors to those working in the HME industry.

Charity: A silent victim of competitive bidding


So much air time in our industry is spent on the tremendous loss that providers and related entities are enduring because of forced market consolidation.

Provider included in new book from Wheel:Life


TAMPA, Fla. – Wheel:Life, an online community for wheelchair users worldwide, has published “Reconnecting: Relationship Advice from Wheelchair Users” as an e-book on

IMCO Home Care dives into digital marketing services


DAYTONA BEACH, Fla. – Members of Independent Medical Co-Op (IMCO) can now build a skill set in digital marketing thanks to a new partnership with Get Social Consulting.

Stakeholders challenge OIG

‘We hope they will actually look at what is actually happening to utilization’

WASHINGTON – The Office of Inspector General (OIG) says it will use Medicare claims data to review the impact of competitive bidding on beneficiary access to DME, but industry stakeholders don’t want the agency to stop there.