MAGNOLIA, N.J. – It’s not enough for Seth Auerbach, the president and owner of Komfort & Kare, to do retail. He wants to “reinvent the experience.”
A. Pricing in retail is an art, and there are a number of factors you must consider. What niche are you trying to fill? Are you a low-priced discounter, or are you in a higher income area where you can emphasize quality and service over price?
GREENVILLE, S.C. – Casey Bolt was too young to understand much when her maternal grandmother survived a bout with breast cancer, but she now plans to make a career out of helping other women.
PEORIA, Ill. – How do you make your customers feel like a million bucks? Invest $1 million into a space that provides a new HME experience, says provider Chris Monroe.
A. In retail, the goal is to drive as much traffic as possible into the store. You are trying to make the public aware you are there and give them a reason to come in.
What do HME providers have to say about manufacturers coming out with non-coded, retail-only power mobility devices (PMDs)? Bring. Them. On.
Mike Kuller has spent the past two years nurturing his retail DME business. Along the way, he’s experienced his share of success—and failure.
BELEN, N.M. – Ambercare launched an e-commerce website in September, the latest move in its push into retail, which includes the addition of two new showroom locations within the past year.
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