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Clint Geffert

Heartland ushers in new era, providers in tow

‘After three days…(attendees) said they felt optimistic’

WATERLOO, Iowa – Igniting ideas and cultivating connections was the ever-positive theme at last week’s Heartland Conference, now in its 15th year.

Reunited in the name of retail


OLD FORGE, Pa. – Retail powerhouses Golden Technologies and The VGM Group have reunited to help HME providers up their game.

Use ‘The Force’ to evolve in growing market

Thursday, March 3, 2016
Clint Geffert
Clint Geffert is president of VGM & Associates

If you’re anything like my family, making a visit to the local cinema to watch the new Star Wars film was a must-do. My three boys were fascinated with the movie and characters, just as the original Star Wars had captured imaginations a generation ago.

Build a business for the best of times

Do not be afraid to make investments in new technologies and new opportunities

In “A Tale of Two Cities” Charles Dickens wrote, “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness…” In the past few years, the HME industry has experienced some of the best of times and some challengi

Exec team revamped


In addition to launching its new Emerging Markets division, the VGM Group is appointing several new faces to its executive team.

Sales: Plan to get the close

Q. What is sales strategy?

A. Have you ever gone to the store for a specific item, only to return home with a full bag of “stuff” and realize you forgot the one item you went to the store for?

Sales: Provide road map for success

Q. Why is it important for DME providers to train their sales staff in selling?

A. Most people think sales people are “born” to sell. I disagree. I think some people are just born with the gift of gab and people mistake it for having the ability to sell. Selling is a skill that is honed and developed over time.