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VGM launches respiratory focused program


WATERLOO, Iowa – VGM Group has launched a new program specifically for respiratory providers called VGM Respiratory.

In brief: Massachusetts moves to preferred supplier, Cooke & Burnell closes


BOSTON – The Medicaid program in Massachusetts has entered into a preferred supplier agreement for incontinence supplies with Geriatric Medical & Surgical Supply, according to a recent

Short takes: Brightree, Paragon Ventures


Brightree has extended its membership agreement with VGM & Associates through 2020. The agreement ensures VGM members will continue to save money through discounted access to Brightree’s core software solutions.

Patient Data: Find way to be relevant

Q. How can I use data to market to my existing patients?

A. Most HME providers already have an existing database of patients and capture key information during the intake process; so, what’s the next step? What products and strategies are most effective? How can you measure success?

VGM rallies Congress


WATERLOO, Iowa – The government relations team at Waterloo, Iowa-based VGM will soon introduce a new tool to bring its members breaking news.

VGM Live at Home thinks big


WATERLOO, Iowa – As the newly rebranded VGM Live at Home, Jim Greatorex envisions the group’s provider members helping seniors with everything from stair lifts to smart sensors.

People news: Leadership changes at VGM


WATERLOO, Iowa – VGM & Associates has announced that Scott Owen will transition from vice president of sales to vice president of contracting. In his new role, Owen, who has been with VGM for three years, will have oversight of the vendor contract division.

Patient Data: Become consultative

Q. How do I use patient data to create a marketing plan?

A. The first step in creating a direct-to-patient marketing program is to focus on data collection.

MAMES takes home mods committee nationwide


WATERLOO, Iowa – The Midwest Association for Medical Equipment Services has expanded its Home Modification Accessibility Committee to include companies nationwide.

In brief: Barbara Smith named Woman of the Year, Owlet Smart Sock tops retail products


ATLANTA – Barbara Smith, CEO of Healthline Medical Equipment in Wichita Falls, Texas, was named the 2017 HME Woman of the Year at Medtrade on Tuesday morning.