Resmed sponsors rugby tour
By HME News Staff
Updated 9:26 AM CDT, Mon May 19, 2025
SAN DIEGO – Resmed has been named the Official Sleep Partner of the Qatar Airways British & Irish Lions Tour to Australia. For the first time in 12 years, the Lions squad, alongside an estimated 40,000 fans, will battle it out with the Wallabies, Super Rugby Pacific teams and exhibition sides in six cities across Australia. As the Official Sleep Partner, Resmed will launch “Tackle Your Sleep,” a digital and content focused campaign featuring legendary rugby players that aims to raise awareness about the importance of quality sleep, alongside exercise and diet. “Poor sleep affects every aspect of our lives, but the good news is there are steps we can take to improve our sleep health,” said Katrin Pucknat, chief marketing officer of Resmed. “As the Official Sleep Partner of the tour, we’re excited to raise awareness about the powerful connection between sleep and athletic performance and inspire fans to think about the role that sleep plays in their own lives, while having some fun along the way.” The British & Irish Lions will play 10 matches in total, with three test matches against the Wallabies in Brisbane, Melbourne and Sydney.
Comments