Tag: Direct to Market
ResMed tests blended model for POC
April 19, 2019Liz Beaulieu, Editor
SAN DIEGO - ResMed in late March quietly launched a pilot program, Oxyensure, to sell portable oxygen concentrators by the same name directly to cash customers and through providers to insurance customers.Oxyensure, and its accompanying website, www.oxyensure.com, uses a similar business model to one launched by Invacare and Philips last year.“Oxyensure is a ResMed pilot program connecting patients who are searching for a portable oxygen concentrator with providers who are willing and able...
Direct to Market, Oxyensure, ResMed
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