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Avid Rehab goes to market

Avid Rehab goes to market

CAPE CORAL, Fla. - Avid, the new complex rehab division of Merits Health Products, has launched its first power wheelchair and has added two industry veterans to its team to promote the product.

"The Vector couldn't have a more timely launch,” said Dave Jones, who has been named national rehab sales manager. “The market needs complex rehab products with the right features that are economically sound. With reimbursement cuts, manufacturers must develop products that meet the needs of end users but can be delivered cost competitively.”

In addition to Jones, Merits has hired Mike Pennington as its eastern regional sales manager to build out Avid.

Merits follows in the footsteps of Shoprider, which created a complex rehab division named ROVI Mobility Products in 2013 and began shipping its X3 power base with Motion Concepts power positioning in 2015.

Avid is now accepting orders for the Vector.


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