GEM SLEEP issues ‘Wake-Up Call’ to increase awareness of OSA 

MINNEAPOLIS – GEM SLEEP, a provider of fully virtual sleep apnea care from at-home testing and diagnosis through treatment set up and ongoing support, has launched a national campaign to increase public awareness of obstructive sleep apnea (OSA). “A Wake-Up Call: Restoring Sleep, Reimaging Care” is designed to reach people during the holidays as they begin thinking about their New Year’s resolutions. "OSA is the most common – and most treatable – sleep disorder," said Dr. Michael Howell, MD, chief medical officer of GEM SLEEP and professor of neurology at the University of Minnesota. "When diagnosed correctly, most patients experience life-changing improvement in their energy, mood and overall health in just weeks. The challenge isn't treatment. It's recognition. Too many people simply don't realize their poor sleep has a medical solution." The campaign features a new OSA Education Hub, a free, comprehensive online resource that offers: 

• Basics: Understand what OSA is, its symptoms and key risk factors. 
• Diagnosis: Learn how at-home testing compares to in-lab sleep studies. 
• Therapy: Explore evidence-based treatments, including therapy, mask selection and adherence support. 
• Coaching: Discover how personalized coaching improves comfort and long-term therapy success. 
• FAQs: Access practical guidance on testing, insurance and lifestyle considerations. 
• Educational articles: Read curated content for men, women and athletes. 

"Untreated OSA affects every aspect of life, from cardiovascular and metabolic health to mood, memory and safety," said Brian Sauer, founder and CEO of GEM SLEEP. "Our mission at GEM SLEEP is to make sleep care accessible, convenient and empowering. Through this educational campaign, we're breaking down the barriers that prevent people from getting the care they need and showing how better sleep can transform health, performance and quality of life." 

The hub is available at https://www.mygemsleep.com/welcome-to-gem-sleep/.