OMRON launches BP monitoring campaign

HOFFMAN ESTATES, Ill. – OMRON Healthcare has issued a national call-to-action for regular at-home blood pressure monitoring in response to new guidelines by the American Heart Association (AHA) and American College of Cardiology (ACC). The first new set of guidelines since 2017 emphasize earlier detection and treatment of high blood pressure for all Americans – making regular at-home blood pressure monitoring an essential daily health practice. High blood pressure and untreated conditions like atrial fibrillation can disrupt the flow of oxygen and nutrients to the brain. Routine at-home monitoring can help identify potential heart-brain health risks. "Half of all U.S. adults have high blood pressure, which is the number one preventable risk factor for heart attack, stroke, heart failure, and cognitive decline," said Jim Li, executive director, global medical affairs at OMRON Healthcare. "The 2025 guidelines make one thing clear: don't wait for your next doctor's visit. Regular blood pressure monitoring at home is an important practice for long-term good health." The new AHA/ACC guidelines incorporate a decade of research on blood pressure, from 2015 to 2024, and emphasize the importance of a healthy lifestyle and early intervention of high blood pressure to reduce the risk of heart disease, kidney disease, type 2 diabetes, and dementia. "The first new guidelines in eight years bring major changes to how we should view blood pressure and the urgency to make routine monitoring a priority as a bridge to earlier treatment," said OMRON Healthcare U.S. Managing Director Alice Koehler. "The guidelines spotlight the heart-brain connection and higher dementia risks from uncontrolled blood pressure. There is more urgency to keep closer watch on blood pressure before, during and after pregnancy to prevent long-term health damage to moms and babies."