HQAA names new executive director
By HME News Staff
Updated 8:55 AM CST, Mon February 2, 2026
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WATERLOO, Iowa – The Healthcare Quality Association on Accreditation (HQAA) has announced that Executive Director Rhonda Pearce is retiring and will be replaced by Craig Douglas. Pearce joined HQAA in 2005 and has been the organization’s executive director since 2016. During her leadership, she further developed and modernized HQAA’s programs and contributed time and resources to better the surrounding community. “We would like to thank Rhonda for her years of dedicated service and commitment to HQAA,” said Carol Laumer, chair of the board of directors. “Her leadership, commitment and vision have certainly positioned us for continued success.” Following a comprehensive search process, HQAA’s board selected Douglas, formerly vice president of payer relations and senior vice president of HME, respiratory and wellness for VGM & Associates, as its next executive director. He brings 27 years of experience in the DMEPOS industry. “I’m honored to build on the strong foundation established by Rhonda,” Douglas said. “I look forward to honoring what she has accomplished here, and continuing to advance HQAA’s mission of assisting reputable, high quality health care providers.” Pearce will continue to support the transition over the coming weeks, ensuring a smooth transition of responsibilities.
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