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Medtrade West crowns product award winners 

Medtrade West crowns product award winners 

PHOENIX – The top product award at Medtrade West went to My Crutches from SCS Direct in Trumbull, Conn. The company, which positions its product as a “fashion crutch,” won the Providers’ Choice Gold as part of the New Product Pavilion Providers’ Choice Awards sponsored by HomeCare Media. “Breaking a leg isn’t fun,” said CEO Howard Greenspan. “Why make it worse with unsightly crutches?” Dignity Lifts: Bidet Lift won the Providers’ Choice Silver Award, and Heel P.O.D. from NelDerm won the Providers’ Choice Bronze Award. Medtrade West took place April 4-6 at the Phoenix Convention Center. 

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