Tag: COPD Marketing
That time of year
December 22, 2015Theresa Flaherty, Managing Editor
YARMOUTH, Maine - When the weather outside is frightful, HME providers should be taking advantage of opportunities to reach out to customers in a new way.“The weather is always a topic of conversation,” said Justin Racine, marketing and e-commerce manager at Geriatric Medical. “It's a good bridge to provide information to the patient that doesn't seem intrusive—they are more open and receptive to it.”Using predictive buying patterns for consumers based on the weather...
