AleraCare rebrands
By HME News Staff
Updated 9:43 AM CDT, Wed May 3, 2023
PHOENIX – AleraCare has launched a rebrand that consolidates its existing companies – MedicoRx Specialty Pharmacy, Vasco Infusion, VascoRx Specialty Pharmacy and Vasco Compounding – under its name. As part of the rebranding, AleraCare has developed and introduced a new visual identity and a unified brand strategy to further support its core lines of business: ambulatory infusion centers, home infusion therapy, specialty pharmacy and compounding pharmacy. “Ensuring that we satisfy patients’ and physicians’ expectations by continuously improving our comprehensive care and optimizing outcomes in convenient facilities is paramount to fulfilling our vision of being recognized as a trusted partner and preferred destination for innovative, accessible, and revolutionary patient-focused site of care services,” said Russ Corvese, CEO. “Our clinical team members, facilities and pharmaceutical partners all embrace and reflect this commitment. We are excited about AleraCare’s future and the next chapter of the company’s growth.” Founded in 2019, AleraCare has rapidly expanded to more than 35 ambulatory infusion centers across eight states throughout the United States, including Arizona, California, Colorado, Idaho, New Mexico, Oregon, Utah and Washington state. Its core lines of business include AleraCare advanced home infusion, AleraCare advanced specialty pharmacy and AleraCare advanced compounding pharmacy.
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