ATF Medical promotes sales exec
By HME News Staff
Updated 10:26 AM CST, Tue January 18, 2022
NEWNAN, Ga. – ATF Medical has promoted Rick Wyche to executive director of sales, marketing and business development. As a member of the company’s senior leadership team, Wyche sets business development strategy and oversees the marketing and account management teams. “Rick’s compassion and curiosity led to in-depth knowledge of the industry, particularly the sophisticated power chairs that so many injured workers rely on,” said Sid Glover, CEO. “Over the years, he has worked in just about every area of the company and helped hundreds of people learn how to use their equipment, while also managing marketing responsibilities.” Wyche joined ATF Medical in 2008 as an intern and has grown professionally along with the company. Most recently, he was director of business development.
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