Want to outsmart your competition? Here's how
By Mike Moran
Updated Thu June 25, 2009
Check out the current HME TV
Road House 2: Last Call release
segment, featuring branding guru Chris Kast. I've know Chris for 12 years, and he spoke at the HME Expo this spring in Baltimore. Providers gave his session rave reviews, and it's easy to see why. Chris is a fun, engaging guy and a real pro.
When it comes to building a brand for your company (the who, what and why it exists), and setting it apart from the competition, Chris won't steer you wrong.
Endgame ipod The Prophecy trailer
— Mike Moran
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