NorthShore ‘humbled’ by patient stories
By HME News Staff
Updated 9:48 AM CST, Wed February 11, 2026
GREEN OAKS, Ill. – NorthShore Adult Diapers received nearly 500 responses to its inaugural “You’re Our Heroes” contest highlighting customer experiences living with incontinence. The company says the submissions revealed moments of challenge and triumph, humor and heartbreak, and a determination to live fully despite stigma. From the submissions, NorthShore selected five finalists and invited the community to vote for the story that resonated most. The winning entry came from TG, a nurse, who was awarded free NorthShore adult diapers every month throughout 2026. "Reading nearly 500 stories from our community was humbling and inspiring," said Adam J. Greenberg, founder and CEO of NorthShore. "These are real people who refuse to let incontinence define them. Their courage reinforces our mission to help people live with freedom and dignity." TG shared how professional and personal experience have driven them to advocate for better incontinence care. "There's a huge need in the patient population I care for, and many don't even know that high-quality diapers exist," TG wrote.
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