Tag: Incontinence Supplies
NorthShore debuts first TV commercial that shows thin isn’t always best
August 24, 2026HME News Staff
GREEN OAKS, Ill. – NorthShore Adult Diapers has taken its message to a national audience with its first TV commercial. The 30-second spot, "The Golden Age of Thin," plays on a culture that celebrates thin in everything – phones, televisions, even the food we eat – then turns the idea on its head for a product where thin can mean a leak. That matters especially for people managing heavy bladder leaks, which can involve larger-volume leaks and full bladder releases that...
Medline, Caremax Medical sign supplier agreement for incontinence supplies
August 12, 2026HME News Staff
NORTHFIELD, Ill. – Medline has announced a new supplier agreement with Caremax Medical Equipment & Supplies, a family-owned and operated provider based in Las Vegas servicing locals and visitors for more than 15 years. As part of the agreement, signed in June 2026, Caremax Medical Equipment & Supplies will have access to Medline's comprehensive portfolio of Medline Brand incontinence supplies and will leverage Medline's Home Direct program, enabling health care supplies to be delivered...
NorthShore joins baseball broadcasts
March 31, 2026HME News Staff
GREEN OAKS, Ill. – This Major League Baseball season NorthShore Adult Diapers will appear on radio broadcasts for the Chicago Cubs, New York Yankees, Boston Red Sox, Milwaukee Brewers and Chicago White Sox. The company will also appear on broadcasts for the Chattanooga Lookouts, the Double-A affiliate of the Cincinnati Reds. "People of all ages who need adult diapers often feel completely alone," said Adam J. Greenberg, founder and CEO of NorthShore. "Hearing 'adult diapers'...
Honest Medical donates mobility equipment, incontinence supplies
March 12, 2026HME News Staff
OCEANSIDE, Calif. – Honest Medical has donated $15,000 worth of rollators, wheelchairs, walkers and more to Interfaith Community Services in Escondido, Calif. The company has also contributed $8,000 in adult incontinence supplies to the San Diego Food Bank. "As a company rooted in community health, nothing is more fulfilling than seeing these essential healthcare products go directly into the hands of those who need them most,” said CEO Mike Greenan. “Donating equipment and...
NorthShore ‘humbled’ by patient stories
February 11, 2026HME News Staff
GREEN OAKS, Ill. – NorthShore Adult Diapers received nearly 500 responses to its inaugural “You’re Our Heroes” contest highlighting customer experiences living with incontinence. The company says the submissions revealed moments of challenge and triumph, humor and heartbreak, and a determination to live fully despite stigma. From the submissions, NorthShore selected five finalists and invited the community to vote for...
Medline inks vendor deal with Vetter Senior Living
September 26, 2024HME News Staff
NORTHFIELD, Ill. – Medline has announced a new prime vendor partnership with Nebraska-based Vetter Senior Living to serve as the primary supplier for its 30-plus facilities for an extensive portfolio of products and clinical solutions, including Skin Health Solution and Incontinence Management. "An important part of our mission of 'dignity in life' is to provide residents with everything they need to feel content by a team that works in a positive and encouraging environment,”...
Canadian retailer taps NorthShore Care Supply for distribution
June 26, 2024HME News Staff
VAUGHAN, Ontario – AgeComfort, an online retailer specializing in premium health care products in Canada, has entered into a strategic partnership with NorthShore Care Supply to handle the distribution of Forsite Health Maximum Absorbency adult diapers across the U.S. The collaboration marks a major milestone for Forsite Health, enhancing the availability of the maximum absorbency adult diapers in the U.S. market. "We are incredibly excited about this partnership with Northshore Care...
People struggle to access incontinence products, according to new survey
July 11, 2023HME News Staff
ASHEVILLE, N.C. - Seventy percent of respondents continuously struggle to afford necessary incontinence products due to rising costs and inaccessibility, according to a new survey from Aeroflow Urology. “We discovered the distressing effects living without access to bladder and bowel care products can have on people’s lives,” the company stated. “And it isn’t just children and parents who are affected – individuals with disabilities, adults and seniors with incontinence...
Aeroflow Healthcare backs Florida’s decision on tax exemption
July 5, 2023HME News Staff
ASHEVILLE, N.C. – Aeroflow Healthcare supports Florida’s decision to permanently exempt breast pumps, diapers and senior incontinence supplies from the state sales tax. Previously, the state exempted only diapers for children and only for one year until June 30, 2023. "Aeroflow is a staunch advocate for providing access to critical medical supplies that new moms, children, seniors and other patients across all income levels depend on and is thrilled to participate in this legislative...
NorthShore Care Supply recognized by Newsweek
January 24, 2023HME News Staff
GREEN OAKS, Ill. – NorthShore Care Supply was recognized by Newsweek as one of the Best Online Shops of 2023. NorthShore Care Supply, a provider of adult diapers and incontinence supplies, ranked No. 1 in the Medical Supplies category, surpassing leading brands such as CVS, Walgreens, RiteAid and AllegroMedical. "It's a great honor to be recognized as the No. 1 online shop in the medical supplies category this year," says Adam Greenberg, president and founder of NorthShore Care Supply....