VGM Forbin adds new VP of product innovation
By HME News Staff
Updated 9:41 AM CDT, Wed May 6, 2026
WATERLOO, Iowa – VGM Forbin has announced that Page Smith, a seasoned IT and digital executive with more than 18 years of experience leading enterprise technology, digital transformation, and high growth teams, has joined the organization as vice president of product innovation. “Page’s experience at the intersection of technology, digital strategy, and business growth is exactly what we need in our new VP of product innovation role as VGM Forbin continues to push the boundaries of what’s possible with our web, marketing, and IT products,” said Cassi Price, president of VGM Forbin. “His collaborative mindset reflects the same spirit shared across our technology leadership—focused on working together to deliver innovative, scalable solutions. His background in leading digital transformation and building high-performing teams aligns perfectly with where we’re headed.” Smith brings broad experience across marketing agencies, consumer goods, technology strategy and business outcomes, most recently serving as vice president of technology at Brownells / 2nd Adventure Group. “I am incredibly honored and excited to be joining VGM Forbin as VP of Product Innovation and to begin this next chapter with an organization that has such a strong reputation for innovation, service, and industry leadership,” Smith said.
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