Tag: Consumer Insights Council

FRANKLIN, Tenn. – National Seating & Mobility is taking “a more intimate approach” to client experience with its recently formed Consumer Insights Council, says Stephanie Buckley, vice president of marketing.  The company already sends a third-party customer satisfaction survey to all clients when orders are completed, using the feedback to pinpoint where it needs to improve the experience. It also conducts qualitative and quantitative research bi-annually.  “We...