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ResMed maximizes awareness, demand

March 19, 2021Liz Beaulieu, Editor

SAN DIEGO – ResMed is positioning a new online shop as a way for the manufacturer to be a “strong partner” for its HME provider customers.  The company last week launched shop.ResMed.com to sell its AirMini travel CPAP devices to cash-paying customers.  “By setting a benchmark for the online patient experience, we’re maximizing patients’ awareness of and demand for the products and services HMEs provide,”...

AirMini, Cash Sales, CPAP Device, e-commerce, Online shop, ResMed, travel CPAP


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