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VGM Forbin names Price as new president

VGM Forbin names Price as new president

Cassi PriceWATERLOO, Iowa—VGM Forbin, a VGM Group company, has named Cassi Price as its new president.  

Price previously worked at VGM Forbin in 2011, holding multiple roles from web marketing specialist to director of marketing and sales.  

“Cassi brings a deep knowledge and experience in web services,” said Brian Jones, president of group services, who serves as the senior leader of VGM’s marketing agencies, Forbin and Two Rivers Marketing. “With her passion for both serving our customers and leading her teams, she empowers Forbin to continue the exceptional growth and momentum from the last few years. And I am excited for the long-term success she will help bring to Forbin and the customers we serve.” 

Price began her career at VGM in 2007 at the Orthotic and Prosthetic Group of America, a membership community under VGM & Associates. 

Since 2021, Price has served as vice president of corporate projects for VGM. In this role, she oversaw some of VGM’s largest corporate initiatives, including the creation of an on-site childcare center, which opened in November 2023.  

“I am truly honored to have the opportunity to lead such an amazing team,” said Price. “The industries we serve constantly evolve, and each time they do, the Forbin team has been there to meet them. I’m excited to be part of that future and to continue to make a difference for our customers and our community.”


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