VGM to offer special rate for Heartland Conference in honor of 25th anniversary
By HME News Staff
Updated 8:57 AM CST, Tue February 10, 2026
WATERLOO, Iowa – VGM will celebrate the 25th anniversary of its annual VGM Heartland Conference from June 8-10, in Waterloo, Iowa, and attendees can register for the event for a special, one-day anniversary rate of $225 on Feb. 25. This year’s agenda will feature more than 60 education sessions and panel discussions, with a "Heartland High” theme complete with class-reunion energy, school-spirit-inspired events and a celebration of 25 years of connection, education and industry pride. “Heartland has always been about community, and our 25th anniversary felt like the perfect time to return to our roots,” said Shanon Eckhardt, Heartland Conference Chair. “This year's ‘Heartland High’ theme brings a playful twist to the experience while keeping our mission front and center: bringing people together to learn, grow, solve challenges, and celebrate what makes serving this industry so rewarding.” After the opening‑day promotion on Feb. 25 of $225, standard registration pricing will resume on Feb. 26.
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