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Tag: Heartland Conference


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Heartland extends early bird pricing, offers generous refund

April 21, 2025HME News Staff

WATERLOO, Iowa – The VGM Heartland Conference is extending its early bird pricing until April 30. Conference registration includes all meals, onsite transportation, and comes with a 100% satisfaction guarantee. “We recognize plans change and to provide you peace of mind, we revised our refund policy,” said Jill Blaser, conference chair. “If circumstances prevent you from attending, we will fully refund your registration through June 1. This policy change underscores our commitment...

Heartland Conference, Home Medical Equipment (HME), VGM


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Jeremy Kauten

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Heartland zeroes in on cybersecurity, AI

April 18, 2025Tracy Orzel

WATERLOO, Iowa – With cyberattacks escalating and AI innovation moving at warp speed, VGM’s Heartland Conference is expanding its focus on digital preparedness by introducing a dedicated technology & security track to this year’s pre-conference.  Last year’s data breach at Change Healthcare, which exposed the information of nearly 190 million people, was a wake-up call for the entire industry. From patient trust to business continuity, the consequences of falling behind...

Cybersecurity, Heartland Conference, Home Medical Equipment (HME), VGM


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Heartland preview: New tracks, plus return of keynote & pre-conference

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Heartland preview: New tracks, plus return of keynote & pre-conference

April 11, 2025Tracy Orzel

WATERLOO, Iowa – It’s not just another year for the 2025 VGM Heartland Conference – it’s a handoff, a love letter to the small-town Midwest and a map for the industry’s future.  Growing up in the Heartland  Jill Blaser, senior director of operations for VGM Education, will wrap up her tenure as chair of the Heartland Planning Committee this year. Blaser has shaped the event for the past six years, but her involvement stretches back to the days of stocking...

Heartland Conference, Home Medical Equipment (HME), VGM


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In brief: Lobby day returns, Strive boosts diabetes biz, Heartland opens registration

March 7, 2025HME News Staff

WASHINGTON – AAHomecare will host its first full-scale, in-person Washington Legislative Conference in six years on May 12-13.   “2025 has ushered in a new administration and major leadership changes on congressional committees of jurisdiction for health care finance issues,” the association stated in a bulletin. “Our industry must take advantage of the opportunity to enlist new advocates for HME on Capitol Hill and strengthen relationships with our established...

AAHomecare, Fisher & Paykel Healthcare, Heartland Conference, National Home Infusion Foundation (NHIF), Strive Medical, VGM


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Also Noted

VGM redesigns Heartland website 

January 13, 2025HME News Staff

WATERLOO, Iowa – VGM has unveiled a redesigned website for its Heartland Conference at www.vgmheartland.com. The website, which features a more streamlined design, making all resources and information about the conference more easily accessible, also incorporates the event’s new colors and modernized logo, which were announced in November.  Jill Blaser, Heartland Conference chair said: “We are thrilled to launch our new website. The VGM Heartland Conference has always been...

Heartland Conference, VGM


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In brief: AdaptHealth board, Heartland speakers, orthotics allowables

October 23, 2024HME News Staff

PLYMOUTH MEETING, Pa. – AdaptHealth has appointed Diana Nole, who has 18 years of senior leadership experience in the health care AI and IT industries, to its board of directors. She most recently served as the executive vice president and general manager of the health care division of Nuance Communications, a Microsoft Cloud and AI company that provides AI driven clinical documentation creation, clinical revenue cycle integrity and diagnostic radiology cloud solutions to the global health...

AdaptHealth, Heartland Conference, Orthotics, Tennr, Withings Health


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VGM opens call for Heartland speakers

October 21, 2024HME News Staff

WATERLOO, Iowa – VGM Group is now accepting proposals from prospective speakers for its annual Heartland Conference, which will take place here on June 9-11, 2025. The Conference Committee seeks speakers to offer their knowledge on a variety of topics related to the HME industry, including billing and compliance, business operations, complex rehab technology, leadership and people strategy, sales and marketing, specialty markets like women’s health and more. “We are also excited...

Heartland Conference, VGM


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Jeremy Stolz

Also Noted

VGM to celebrate Woman of the Year at Heartland 

October 17, 2024HME News Staff

WATERLOO, Iowa – VGM Group has announced that the ninth HME Woman of the Year Award celebration will be held during its Heartland Conference, June 9-11, 2025, in Waterloo, Iowa. “The HME Woman of the Year Award honors the incredible dedication and impact women have on this industry,” said VGM Group CEO Jeremy Stolz. “And Heartland is the perfect occasion to honor their achievements and contributions. I cannot wait to shine a light on these deserving leaders, and to celebrate...

Heartland Conference, HME Woman of The Year, VGM Group


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Craig Douglas

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Stakeholders discuss ‘moving the bar’ with payers 

June 26, 2024Liz Beaulieu, Editor

WATERLOO, Iowa – In a health care market where payer networks are getting narrower and more complicated, it’s important for HME providers to equip themselves with strategies to be noticed and heard, a panel of stakeholders emphasized at VGM’s Heartland Conference on June 11.  “We’ve been pretty proactive about creating a story,” said James Russell, owner and vice president of URS Medical in Waco, Texas, which is part of Pediatric Home Service. “Some...

2024, Heartland Conference, Payer Relations


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Dan Fedor

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Medicare Advantage: Industry fights back

June 14, 2024Liz Beaulieu

WATERLOO, Iowa – There’s a renewed call to submit data that demonstrates Medicare Advantage plans are wrongly denying coverage for home medical equipment, and during a panel at the VGM Group’s Heartland Conference on June 11, stakeholders shared a prime example.  Stakeholders have been encouraging providers, where applicable, to submit claims through the prior authorization process for traditional Medicare, even for Medicare Advantage patients. If Medicare approves the claim...

Heartland Conference, Medicare Advantage, VGM Group


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