Tag: Essentially Women

WATERLOO, Iowa – Registration is open for Essentially Women’s Focus Conference, scheduled for Feb. 4-6, 2023, at the Sheraton Sand Key Resort in Clearwater Beach, Fla. “We are excited to bring Focus Conference back to the Sheraton Key Resort in 2023,” said Nikki Jensen, vice president of EW, a division of VGM & Associates. “We had so much positive feedback from our attendee last year on the location, education and networking.” Early bird registration ends Nov....

WATERLOO, Iowa – There’s plenty of opportunity beyond breast pumps in the fast-growing mother-baby market, says Essentially Women’s Nikki Jensen.    “No matter what happens, babies will still be coming – that is a constant,” said Jensen, vice president of EW. “It doesn’t require special certifications. As long as a supplier (accepts) insurance and is able to bill for these covered items, they can get in the business.”  EW,...

MONROE, Conn. – Elidah, a growing medical solutions company that focuses on delivering FDA-cleared, clinically proven treatment devices for difficult-to-treat female health urinary conditions, has signed a national agreement with VGM & Associates. The agreement expands Elidah’s reach for the one-in-three women who suffer from pelvic floor dysfunction with urinary incontinence, according to a press release. “We are very privileged to partner with VGM & Associates as their reach and...

Nikki Jensen of Essentially Women uses the pandemic as an example of how the maternal and infant care category presents a prime business opportunity for the HME industry.  “Social distancing prevented face-to-face health care services like post-mastectomy care, offering the chance to diversify, because throughout the pandemic, babies were still being born,” said Jensen, vice president of Essentially Women, a membership services organizations for women’s health providers...

WATERLOO, Iowa – Essentially Women (EW), a division of VGM & Associates, has launched Lily, a new mother-baby program designed to help members grow their business in the fast-growing area of the women’s care industry. The program offers products, services and solutions to help members support women in all stages of motherhood. “Whether you’re starting a new business expanding your current offerings, Lily is our source for EW members to gain access to education, thought leadership,...

WORCESTER, Mass. – It’s been 12 years since Mary Walsh Aframe first lugged a suitcase full of women’s health products to the office of Rep. Jim McGovern, D-Mass., to shine a spotlight on the lack of Medicare reimbursement for such items, which are often deemed “medically unnecessary.” Walsh Aframe, who was recently named the 2022 Essentially Women Ruth Addison Award Winner at this year’s Focus Conference, hasn’t let up since, and plans to meet with McGovern...

WATERLOO, Iowa – The cost of delivering home medical equipment continues to rise, according to the results of a new survey from VGM & Associates.  The survey of nearly 100 HME providers in eight regions of the U.S. looked at the increase in cost of goods, employee wages and freight, as well as cost of delivery per mile, PPE and average wages.   “While I suspected the various costs and related factors in securing appropriate HME delivery services would increase –...

WATERLOO, Iowa – Essentially Women, a division of VGM & Associates, named Mary Walsh Aframe as the 2022 Essentially Women Ruth Addison Award Winner at this year’s Focus Conference. Essentially Women presents the EW Ruth Addison Award each year to an individual who has made a significant impact within her company, her community and the women’s health industry. Walsh Aframe, the owner and founder of The Women’s Image Center in Worcester, Mass., has been instrumental in the introduction...

WATERLOO, Iowa – Essentially Women’s Focus Conference has been rescheduled to May 1-3, 2022, “out of an abundance of caution” due to a recent surge in COVID-19 cases, say organizers. The event was originally slated to take place Feb. 5-7 at the Sheraton Sand Key Resort in Clearwater Beach, Fla., “The safety and health of our attendees, exhibitors, speakers and staff is our key priority,” said Nikki Jensen, vice president of Essentially Women. “We have a responsibility...

CLEARWATER BEACH, Fla. – Organizers of this year’s Focus Conference say attendee and exhibitor registrations are trending in the right direction, a sign of excitement for a return to in-person events.  The conference, which takes place Feb. 5-7 at the Sheraton Sand Key Resort in Clearwater Beach, Fla., offers attendees a chance to “reconnect, reset and refresh,” says Nikki Jensen.  “I think something we have all learned from virtual meetings is that virtual...