Tag: Med-Care Diabetic and Medical Supplies
Med-Care ads animate TV screens
April 11, 2014HME News Staff
BOCA RATON, Fla. - Med-Care Diabetic and Medical Supplies has launched its first-ever national television advertising campaign, according to a release. The campaign, which will air on ABC, CBS and CNN, features an animated couple, Jean and Henry, who were hand-drawn by Hornet animators Jason Patterson and Dan Abdo. “This is a great opportunity to expand on the Med-Care brand and bring awareness to those that can benefit from our services” said Steven Silverman, founder and CEO of Med-Care....
Sen. McCaskill revisits DME business practices
May 22, 2013HME News Staff
WASHINGTON - A pair of providers are on tap for the second congressional hearing on DME business practices by Sen. Claire McCaskill's Subcommittee on Financial & Contracting Oversight. The hearing is scheduled for May 22 at 2 p.m. Both providers—Jon Letko, president of Milford, N.J.-based U.S. Healthcare Supply; and Dr. Steve Silverman, president of Boca Raton, Fla-based Med-Care Diabetic and Medical Supplies—were invited to the subcommittee's first hearing on the matter but did...
Sen. McCaskill on fraud: Enough blame to go around
April 26, 2013Leif Kothe
WASHINGTON - Both the HME industry and CMS came under fire April 24 during a congressional hearing to review provider business practices and Medicare audits.The hearing was the first for the Subcommittee on Financial & Contracting Oversight, which is led by Sen. Claire McCaskill, D-Mo.“One significant concern is the prevalent practice among some medical equipment companies to aggressively call, email and write Medicare beneficiaries to directly market their products,” McCaskill said,...