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Wanted: Creative thinkers

September 26, 2010John Andrews

The HME industry must seize control of its own destiny and aggressively pursue new opportunities if it is to lift itself out of the doldrums, business experts say. How do they do that? By thinking creatively, they say. Medtrade organizers strongly support this notion and are using the show's keynote address on Tuesday, Nov. 16, as a springboard for inspiring new ways of thinking. The presentation by business professor Cliff Schorer, titled "The Power of Innovation and Creativity in Today's Turbulent...

Creativity, Medtrade, Medtrade