cpap.com taps consumer expert Megibow as new CEO

By HME News Staff
Updated 9:29 AM CDT, Wed June 11, 2025
HOUSTON – Somnum Bene Holdings, the holding company of cpap.com, has appointed Joe Megibow as its new CEO.
He replaces co-founder Johnny Goodman, who will transition to an active board role. This strategic leadership appointment comes as the company, backed by global investment firm Cathay Capital, accelerates its efforts to expand in the sleep health and wellness market.
Most recently, Megibow served as CEO of Casper Sleep and Bright Cellars, leading both companies through periods of transformative results that led to successful exits. Previously, Megibow served as CEO of Purple Innovation, driving transformative digital growth, launching wholesale and owned retail brick and mortar, and expanding market share for the comfort technology company.
“Joe is a proven leader with a deep understanding of digital and omnichannel commerce, while being an expert in consumer-centric strategies,” said Mark Woods, partner at Cathay Capital. “His track record of driving growth, digital innovation, and transformative leadership across multiple high-profile companies makes him the ideal person to lead cpap.com into its next chapter as the company looks to unlock broader opportunities within the sleep economy.”
In his new role, Megibow will focus on expanding cpap.com's product offerings, enhancing customer experience, and leveraging artificial intelligence and analytics to better serve the large, unmet need for obstructive sleep apnea treatment and products that help put sleep at the center of health.
“I am thrilled to join cpap.com and work alongside a talented team that has built an industry leading, mission-driven business,” said Megibow. “Having already worked across two sleep companies, I’ve learned how critically important sleep is to human health. With over 30 million people affected by sleep apnea in the US alone, approximately 80% of whom are still undiagnosed, there is enormous opportunity to both grow our business, while meaningfully improving many lives.”
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