Tag: George Coppola
Oxygen Management: Weigh costs of delivery model
December 29, 2017George Coppola
A. With the recent cuts in reimbursement, home care providers are looking to get every penny out of every transaction. Taking advantage of an oxygen non-delivery model eliminates service costs for the provider and puts them in position to thrive in the low reimbursement era. Most manufacturers have designed products and crafted programs designed to make this possible for providers. A good option to convert an existing fleet is to look into the pricing options on bundling portable and stationary...
Oxygen management: Keep an eye on telehealth
November 21, 2017George Coppola
A. Telehealth solutions were the talk of Medtrade and one of the major features highlighted by oxygen therapy manufacturers. The role of telehealth can enable the provider and clinician to review data transmitted via the equipment user's smart device connected to the oxygen therapy equipment at their home. Telehealth is emerging as a critical component of our health care system and it has the potential to significantly improve some of the most challenging problems of health care networks and HMEs. ...
Oxygen management: Partner with manufacturers
October 20, 2017George Coppola
A. The first step is to take a look at your current marketing plan for your oxygen therapy products. Ask yourself where are you spending your ad dollars? What is your return on investment? Second, I would reach out to your manufacturer to explore ways you can work together to increase awareness and generate sales.A retail partnership program with your manufacturer is a great way to form a strategic relationship that is a win-win for everyone. By leveraging marketing dollars from both parties you...
Oxygen management: Match equipment with needs
September 22, 2017George Coppola
A. If you are plagued with calls after hours, and deliveries of oxygen therapy equipment outside of regularly scheduled deliveries, you know the impact of these expenses to your bottom line. The costs are completely avoidable and can be solved with a simple call to your sales representative at your oxygen therapy manufacturer. Selecting the right product and focusing on discharge planning and patient education can pay large dividends in giving the patient an easier transition from the hospital (or...