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NorthShore ups e-commerce game

August 18, 2020HME News Staff

GREEN OAKS, Ill. - NorthShore Care Supply has named Dhiraj Rustagi to the newly created position of vice president, e-commerce and marketing. Rustagi will lead the effort to expand the reach for NorthShore's direct-to-consumer diaper brand. His responsibilities will include implementing e-commerce strategies, managing customer acquisition and retention, and increasing market share across the incontinence product lines and consumer segments. He will also identify new growth vehicles and strategies...

Diapers, e-commerce, NorthShore

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