Tag: Breastfeeding
DDP bets on maternity products as providers seek stability
April 10, 2026Liz Beaulieu, Editor
ST. PETERSBURG, Fla. – DDP Medical Supply is expanding its product offering to include breast pumps, milk storage bags and related accessories, giving its provider customers a new way to diversify product categories and tap into additional payer sources.
The move comes as many of DDP’s customers, which primarily supply continuous glucose monitors (CGMs), face growing pressure from Medicare’s forthcoming remote-item delivery (RID) competitive bidding program (CBP).
“We...
Women’s health redefined: Industry shifts from medical necessity to lifelong, personalized care
November 21, 2025Tracy Orzel
For decades, women’s health was defined narrowly by what insurers deemed “medically necessary,” but that’s shifting – and fast. What once revolved around childbirth and a handful of condition-based interventions is broadening into a lifetime of needs, spanning fertility, postpartum recovery, menopause, cancer survivorship and mobility.
Industry leaders say this evolution isn’t just overdue; it’s a...
AAHomecare introduces breastfeeding toolkit
August 7, 2025HME News Staff
ARLINGTON, Va. – AAHomecare has developed a new Breastfeeding Month Toolkit to help home medical equipment (HME) providers put maternal and child health in the spotlight. The toolkit, in honor of National Breastfeeding Month, is designed to help amplify the message of breastfeeding support across digital platforms and engage patients, community and stakeholders. It includes social media graphics, prewritten posts and key educational resources to promote the importance of breastfeeding and the...
Breastfeeding support has small price, pays large dividends, stakeholders say
June 13, 2025Theresa Flaherty, Managing Editor
WASHINGTON – As the new co-chairs of the Breastfeeding Coalition, Amanda Minimi of Aeroflow Health and Kathy Mikolajczak of 1 Natural Way say a united front is critical to pushing key priorities forward.
“By uniting, we bring a broader, more powerful perspective to payers, legislators and decision-makers than any one organization could on its own,” said Mikolajczak. “Our goal is to create access and enhance reimbursement, especially in areas that have been historically...
Aeroflow expands lactation services to 12 new states
May 22, 2025HME News Staff
ASHEVILLE, N.C. – Aeroflow Health has expanded access to lactation services in 12 states by providing virtual services, such as breastfeeding classes and private lactation consultations, to new mothers at no cost through insurance, including Medicaid.
These new virtual lactation offerings will now be available for new mothers under Medicaid in Colorado, Virginia, Ohio, Florida, Georgia, Washington D.C., Tennessee, New York, Vermont, Louisiana, North Carolina and Michigan.
"When...
Aeroflow Breastpumps sponsors tour
August 1, 2024HME News Staff
ASHEVILLE, N.C. – Aeroflow Breastpumps has partnered with Pumpspotting on its third-annual tour of The Breast Express, a mobile pumping bus. The Breast Express, better known as Barb, is embarking on a 15-city tour from July to October of this year with an important maternal mental health mission: reduce isolation, create support for parents, and transform the feeding experience into something positive by building baby-feeding confidence and fostering community. The tour, which kicked off in...
Momcozy, 1 Natural Way partner
May 6, 2024HME News Staff
LOS ANGELES – A new partnership aims to provide mothers with easy access to free Momcozy breastfeeding equipment and accessories through insurance reimbursement facilitated by 1 Natural Way, a DME provider that specializes in the needs of new mothers. The partnership kicked off on May, coinciding with the launch of 1NW’s new platform to facilitate the procurement of breastfeeding equipment and supplies. “This synergistic collaboration between Momcozy and 1NW represents a significant...
Aeroflow’s Jessica Madden calls for equal access to breastfeeding support
August 26, 2022Theresa Flaherty, Managing Editor
ASHVILLE, N.C. – More than 10 years after the Affordable Care Act mandated insurance coverage for breast pumps, support for breast feeding moms remains “abysmal,” even as a widespread infant formula shortage has more woman opting to breastfeed and for longer, says Dr. Jessica Madden.
Madden is the medical director at Aeroflow Breastpumps, which recently conducted a survey of pregnant women planning to breastfeed and new moms with children under two who were or still are...
AAH pushes for increased coverage for breastfeeding supplies
June 15, 2022HME News Staff
WASHINGTON – AAHomecare’s Breastfeeding Coalition is urging insurance companies and Medicaid plans to increase coverage for breastfeeding supplies, as the baby formula shortage worsens. Insurance companies and Medicaid plans need to cover breastmilk storage bags and breast pump replacement parts to support the increased need to breastfeed and pump during the shortage, the coalition says. “There has never been a more important time for insurance companies, including state Medicaid...
Maternal & Infant: Become mom’s one-stop-shop
December 8, 2021Brandon Fonville
Q. How can the increase in breastfeeding rates positively affect my business?
A. According to the CDC’s National Immunization Survey, the percentage of mothers who breastfeed their babies has increased steadily from 2011 to 2018. Not only are more mothers breastfeeding but for longer periods of time. The rate of mothers who breastfed their babies at 12 months has increased from 26.7% in 2011 to 35% in 2018.
The increase in breastfeeding rates can be attributed to hospitals...