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Tag: Brandon Fonville


Maternal & Infant: Become mom’s one-stop-shop

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Maternal & Infant: Become mom’s one-stop-shop

December 8, 2021Brandon Fonville

Q. How can the increase in breastfeeding rates positively affect my business?  A. According to the CDC’s National Immunization Survey, the percentage of mothers who breastfeed their babies has increased steadily from 2011 to 2018. Not only are more mothers breastfeeding but for longer periods of time. The rate of mothers who breastfed their babies at 12 months has increased from 26.7% in 2011 to 35% in 2018.   The increase in breastfeeding rates can be attributed to hospitals...

Brandon Fonville, Breastfeeding, Motif Medical, Women's Health


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Brandon Fonville

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Maternal & infant: Future-proof your business

November 10, 2021Brandon Fonville

Q. Should I add breast pumps to my product mix?  A. The Affordable Care Act of 2010 included the Women's Preventive Services Initiative Clause. This clause recommended comprehensive lactation support services, including breastfeeding equipment and supplies, to ensure the successful initiation and maintenance of breastfeeding.  From the implementation of this clause, providers began offering breast pumps as a covered benefit to mothers. As time went on, providers started offering...

Brandon Fonville, Breast Pumps, Durable Medical Equipment, Motif Medical


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Maternal & Infant: Embrace cost-effective option

October 13, 2021Brandon Fonville

Q. What is at-home phototherapy treatment and why is it important? A. At-home phototherapy treatment is a way of reducing the bilirubin levels of infants with jaundice using blanket phototherapy in the comfort of your own home, as opposed to hospital treatment.  Phototherapy has been a popular, non-invasive way to treat neonatal jaundice for more than 30 years. The treatment has been typically done in a hospital setting by placing the baby under stationary lights, but advances in technology...

Brandon Fonville, Motif Medical, Phototherapy blanket


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Maternal & infant care: Understand benefits of compression therapy 

September 13, 2021Brandon Fonville

Q. What are the health benefits of maternity compression products during pregnancy and postpartum?  A. Maternity compression has become an essential element to a mom’s pregnancy and postpartum journey. Compression garments offer wonderful health benefits for mothers during pregnancy by providing comfort and relief from swelling, back pain and muscle fatigue.   During postpartum, compression garments can help speed up recovery and reduce discomfort, which can help reduce stress...

Brandon Fonville, maternal & infant care, Motif Medical


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