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Tag: business strategy


Smart Talk

Balanced scorecard: Connect processes to results

January 25, 2013Tom Cesar

A. The focus of your business strategy is to connect internal processes to improve results with customers. The core question for this: What strategic targets should be set to satisfy the desires of your customers to achieve financial objectives? There are three basic customer-focused value propositions.Product leadershipYour value propositions must be written from the customer's perspective with a focus on the key benefits in functionality, features and performance. You have good products and...

balanced scorecard, business strategy


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