Tag: search engine optimization
CGM: Understand the power of AEO
August 11, 2026Brett Siegal
Q: I keep hearing about AI search and answer engines. What does that actually mean for how patients and referral sources find my CGM business?
A: Most people are familiar with search engine optimization (SEO), the practice of making your website show up in Google search results. There is a newer concept worth understanding: AEO, or answer engine optimization. For CGM providers, it is quickly becoming just as important.
Here is the difference. When someone types a question into Google, they...
Online Retail: Use reviews to establish authority
April 24, 2017Kamal Haddad
A. Absolutely. There are many reasons why you want to allow your customers to leave reviews based on their interaction with you, both in-store, as well as on your website.
First of all, let's distinguish between merchant reviews and product reviews. Product reviews (if you sell products online) is a service you can subscribe to and integrate into your website product catalog. This allows customers who purchase from you to leave a review of the individual item they purchased along with their...